Tesseract

Once a pioneer in Human Resource Management Systems (HRMS), Tesseract had literally “gone dark,” becoming invisible in a market increasingly dominated by ERP vendors and outsourcing companies. etc…group leveraged Tesseract’s blue chip client list, product strengths and technology development efforts to relaunch the company with analysts, media, and potential partners.

 
Alloptic
Marketing Plan
Tesseract
       
 
       
messaging | identity | collateral | advertising | demand creation | new media | events | video/film | media relations